High School Sports, Russellville Golden Tigers, Sports
 By  Staff Reports Published 
5:40 pm Tuesday, December 29, 2015

SPORTS YEAR IN REVIEW: Coach of the Year – RMS Coach Larry Gilmer earns national recognition

S4-YEARINREVIEW4

Coaching middle school football is a passion for Russellville Middle School Coach Larry Gilmer – and now it’s something for which he’s been nationally-recognized.

Dove Men+Care Deodorant and the College Football Hall of Fame recognized the Gilmer with a surprise pep rally to present him with the Dove Men+Care Deodorant Caring Coach of the Year Award. The recognition celebrates “the ways in which his care has been a positive force in his community for the last two decades.”

A film crew was in town to create a documentary about Gilmer. The filming included time on Monday when former players read letters to Gilmer to thank him for his impact on their lives. The coach said he found it hard not to get emotional at the surprise tribute.

“As a coach, when you’re dealing with seventh and eighth grade kids, you don’t know if what you’re saying is really sinking in,” Gilmer said. “For them to come back and take time out of their jobs … to come back for me, to recognize me, was very special. I guess I did make an influence – I sure tried to. I love them – I’ll always love them.”

This is the second year Dove Men+Care Deodorant has presented such an award. Of hundreds of nominations from fans across the country, the brand selected four youth and high school football coaches who most strongly display the award’s criteria – identified as passion, determination, respect, support and encouragement – and make a lasting impression on the lives of their players and within their communities.

In addition to receiving the award at the celebratory pep rally, Gilmer and his nominator – Wes Richardson – will receive funding for the Russellville Middle School football team and a trip to Atlanta, Ga., in December to be honored by the College Football Hall of Fame.

For Gilmer’s part, he was rendered nearly speechless by the honor, which he called “overwhelming” and “flattering.”

“I can’t believe it. I really can’t,” Gilmer said.

He shared some of his philosophy on coaching – the very principles that pegged him for the award.

“We play to win – but it’s more important to me to be a good example and try to teach them how to be good young men, good daddies, good husbands and to be good people in the community. That’s more important to me than winning football games,” Gilmer said. “At the end of the day, wins don’t matter. Turning these young men into good roles models is more important than winning football games.”

Also on Franklin County Times
Roberts pleads not guilty to 106 counts
Main, News, Russellville
By Brady Petree For the FCT 
July 8, 2026
RUSSELLVILLE — A Georgia woman facing 106 counts ranging from possession of child pornography to first-degree sodomy has pleaded not guilty to the cha...
Ex-mayor Oliver, 82, dies
Franklin County, Main, News, ...
María Camp maria.camp@franklincountytimes.com 
July 8, 2026
Former Russellville mayor and retired U.S. Army National Guard Major General Troy Oliver, 82, a 1961 graduate of Belgreen High School, died Saturday. ...
Patriotic banner donated to Tharptown VFD
Main, News, Russellville, ...
María Camp maria.camp@franklincountytimes.com 
July 8, 2026
R U S S E L L V I L L E — Lottie Coan, who has served as secretary- treasurer for the Tharptown Volunteer Fire Department since 2015, was sitting in h...
Miller Family Dairy opens processing facility
Features, Main, News, ...
By Addi Broadfoot For the FCT 
July 8, 2026
CROOKED OAK — Miller Family Dairy unveiled its new milk processing facility June 30, bringing the business one step closer to bottling its own milk, p...
Great Pretenders take stage July 16
Columnists, News, Opinion
HERE AND NOW
July 8, 2026
Each summer, the W.C. Handy Music Festival brings outstanding music and entertainment to communities across the Shoals. For more than four decades, th...
DAR chapter unearths patriot’s story
Franklin County, News
Chelsea Retherford For the FCT 
July 8, 2026
In a forgotten patch of woods on a farm near Cloverdale, history had lain hidden for generations. It took a determined group of local historians, gene...
Hartley shares her ancestor’s legacy
News
By Chelsea Retherford Staff Writer 
July 8, 2026
Patricia Hartley has always felt a strong sense of patriotism and duty to community and family. It was only recently that she discovered those were fa...

Leave a Reply

Your email address will not be published. Required fields are marked *