Archives
 By  Staff Reports Published 
11:33 pm Wednesday, January 14, 2009

New year needs a new slogan

By Staff
Scot Beard
This is only the second full week in 2009 and I am noticing a trend that is beginning to get on my nerves – people saying, "Everything's going to be fine in '09."
Sorry, but I am not a fan of people going around rhyming their optimistic outlooks on life.
Please do not misunderstand me; I am not faulting people for having a positive attitude.
Actually, the world would probably be a much better place if more people cheered up a little bit.
What I have a problem with is the rhyming, which should be reserved for song lyrics and poetry.
The Rev. Jesse Jackson once said, "If my mind can conceive it, and my heart can believe it, I know I can achieve it."
That is a wonderful statement about people's ability to make their dreams come true if they want to reach those dreams bad enough.
Yes, the old "You can do anything you put your mind to" has become clich/ and Jackson was trying to breath new life into the saying, but I can't help but think the rhyming cheapened it a little.
Rhyming does have good uses when used in moderation.
Because it is seldom used – probably because it sounds stupid to rhyme everything you say – rhyming is an effective tool to grab someone's attention.
That is why it is occasionally used in newspaper headlines.
When you have limited space to attract a reader, you have to do your best to draw their interest to the story.
More often than not, however, rhyming is used inappropriately.
The absolute worst is when people feel the need to rhyme multi-syllable words in an effort to sound educated when saying something simple would work much better.
My frustration comes from their articulation in which the compilation of their communication suffers from the saturation of big words, leading to discombobulation and aggravation. For that there is no justification.
See what I mean?
So please quit saying, "Everything's going to be fine in '09."
Say, "This will be a good year," or "2008 was so bad there is nowhere to go but up."
These phrases are still upbeat and positive.
Best of all, you don't sound silly or arrogant.

Also on Franklin County Times
‘All we did was done fully’
Main, News
María Camp maria.camp@franklincountytimes.com 
December 17, 2025
THARPTOWN — Glenda Amelia Aycock-Long has lived many chapters, each distinct, each demanding, each shaped by her willingness to say “yes” to the next ...
Patriot Riders give ‘brother’ full honors
Main, News, Russellville, ...
Kevin Taylor For the FCT 
December 17, 2025
RUSSELLVILLE — Vietnam veteran Avery Brewster finally received the full military funeral he deserved. Local American Patriot Riders escorted a hearse ...
Ayers, at 90, still a pillar of community
Main, News, Phil Campbell, ...
María Camp maria.camp@franklincountytimes.com 
December 17, 2025
PHIL CAMPBELL — Barbara Ayers, who taught home economics at Phil Campbell High School for more than three decades, remains engaged in the life of the ...
A jolly good time was had by all
Franklin County, Main, News, ...
December 17, 2025
Community members gathered last week to celebrate the season with annual Christmas parades in Russellville, Red Bay, Vina and Phil Campbell. Parade wi...
Garden club hosts ‘Every Light a Prayer for Peace’
News, Russellville
María Camp maria.camp@franklincountytimes.com 
December 17, 2025
RUSSELLVILLE — Community members gathered at the Franklin County Courthouse on Thursday for the annual “Every Light a Prayer for Peace” ceremony hoste...
Cyber criminals target holiday shoppers
Columnists, Opinion
HERE AND NOW
December 17, 2025
By Susie Hovater Malone Columnist Online scams have grown more sophisticated in recent years, making it harder for people to tell legitimate businesse...
State has chance to get data center boom right
Columnists, Opinion
December 17, 2025
Every day, we read about massive data centers coming to the Southeast. Billions of dollars. Thousands of construction jobs. The promise of economic tr...
Baker reaches 1,000 career points
High School Sports, Phil Campbell Bobcats, Sports
María Camp maria.camp@franklincountytimes.com 
December 17, 2025
PHIL CAMPBELL — Phil Campbell High School senior Leela Baker has added her name to a small group of Franklin County athletes by scoring the 1,000th po...

Leave a Reply

Your email address will not be published. Required fields are marked *