College football preseason hype already here

By By Stan Torgerson / sports columnist
July 18, 2002
Baseball, oh my!
How hard was Lewis hit?
The Saints Ain't. 
There must be something about that arrangement that I don't know. It simply isn't true that too many people watch them on TV and there's nobody left for a radio audience. There are a lot of folks who are outside during the NFL Sundays, working in the yard, hunting, fishing or walking for excercise who would love to listen to the broadcasts and can't or at least haven't been able to do so.
I have no idea what the rights fees would be but in this day and age of radio proliferation I can't believe a station couldn't find enough sponsors to make Saints' broadcasts profitable.
Driving home from New Orleans on a Sunday afternoon, it is a real pleasure to listen to WWL and the Saints, until you run out of their signal of course. That always happens in the fourth quarter when the game is on the line. They say if you want something badly enough you have to ask for it.
I'm asking.